For most websites, it's not necessary to send pages to Google for indexing frequently. Google has a web crawling and indexing system that automatically discovers and indexes new pages on the web. However, there are certain situations where you might want to request Google to index specific pages more quickly:
- New Content: If you've just added new content to your website and want it to appear in Google search results as soon as possible, you can use Google Search Console (formerly known as Google Webmaster Tools) to submit a request for indexing. This is especially useful for time-sensitive content like news articles or product launches.
Updated Content: If you've made significant updates to existing pages that you want to reflect in search results quickly, you can request reindexing through Google Search Console.
- Errors or Issues: If Google encounters errors when crawling your site or if you've fixed issues that were negatively affecting your search ranking, you can request reindexing to ensure that Google has the most up-to-date and error-free version of your pages.
Low-Crawl Frequency: Some websites may not be crawled as frequently by Google's bots. In such cases, you might want to request more frequent indexing for new or updated content.
- Remember that Google's algorithms prioritize crawling and indexing based on various factors, including the authority and popularity of your website, the quality and freshness of your content, and how frequently your site is updated. In most cases, Google will automatically discover and index your pages over time.
Sending pages for indexing too frequently without a valid reason can be counterproductive and might be seen as spammy behavior. It's generally best to let Google's crawling and indexing system work naturally while focusing on creating high-quality, relevant, and valuable content for your audience.